Our Vision
Our Vision

Sharjah is the ideal destination for a sustainable tourism underpinned by its cultural heritage

Our Mission
Our Mission

Develop, promote and encourage the tourism sector of Sharjah, by sustaining and developing its resources and investments to increase its contribution to the national economy in cooperation with our partners in the public and private sector to achieve the strategic directions of the government of Sharjah.

Our Values
Our Values
  • Passion
  • Trust
  • Innovation
  • Team Work
  • Efficiency
  • Effectiveness
  • Continuous Improvement
Strategic Goals
Strategic Goals
Strategic Goals
  • Promote tourism product locally and internationally.
  • Diversify overseas markets.
  • Enhance the tourist experience for Sharjah visitors
  • Develop excellence and innovation practices in the SCTDA and the tourism sector.